My thoughts on content

Whether you're blogging to improve your business' rankings in the search engines, or because you want to share your personal life online, then you need to make sure that you're following the best practices with regards to search engine optimisation. Marketing professionals account for many issues as they design social …

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Interesting facts I bet you never knew about SERPs

Modern SEO, now, kind of has two major areas. The marketing mix - price, product, distribution, and promotions -represents the starting point. Every page of your website (if optimal) represents an opportunity to rank that page and dozens more when combined with SEO best practices. But it will not provide you …

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Unheard ways to achieve success with gateway sites

Whilst we may have just said that keywords are no longer effective, donnt let that fool you! This is especially useful considering that an index page with content that changes constantly has a negative SEO effect. Marketing objectives are paired with key target markets. Your strategy should target the keywords …

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Google ranking factors can be affected by widgets

To maintain a healthy website, do an overall audit of your underperforming blog content or articles to determine what to keep, what to make more robust, and what to remove. Experiential marketing seeks to engage consumers with the brand, rather than merely providing free samples. Believe me, an agreement won't …

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Reasons why you cannot learn local search well

One could argue that the deceptive SEO practiced in its early days is long gone. An authority website is a site that is trusted. It's trusted by its users, trusted by industry experts, trusted by other websites and trusted by search engines. Immediacy is an important feature of remarketing as …

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Winning marketing strategies for plugins

As a business owner you need to have a plan in place to promote your business and obtain new clients. When you use great tools like Google Analytics, you can be sure that you're writing content that you know your audience will want to read. As a rule, from a …

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Actionable tips on URLs and Pinterest

Relevance is part of your Quality Score, a formula that Google uses to measure how useful your ad, keyword, and website are to a customer. apart from Google is its interface. Advertising achieves other goals, such as providing information to both consumers and business buyers. When a website wants a …

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Don't forget about anchor text

ore than just improve your search rankings, a well-intentioned approach to SEO will lead to a better overall user experience. And providing a memorable experience for your audience should be the #1 priority on your list. To be a leading part of this new marketing technique, it is necessary to …

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Ridiculous rules about SEM

Google Webmaster Tools is the all-in-one interface for managing your crawl, monitoring your search rankings, and checking your backlinks. Google continues to enhance this now invaluable toolset. There's a danger that duplicate content will cannibalize the keywords you want to target in search. Duplicate content can be a problem on …

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Who else wants to know the mystery behind text links ?

Which of course results in SEO is dominating the web. Generally speaking you want to use your keyword as the anchor text for your internal linking whenever possible. External linking (from other sites) shouldn't be very heavily optimized for anchor text. If 90% of your links all have the same …

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